Behind The Flame


Jessica Forney is the talent behind the visionary design company Serv Creative.  She has simplistic innovative approach to design, and is developing a reputation for producing exquisite visual solutions for her clients.


Jessica discovered her admiration for design at a young age.  When she was just in elementary school, she drafted her very own dollhouse blueprint.  Since then, she had been intrigued by the construction of buildings which lead her to study Architecture at Prairie View A&M University.  Later in her college career Jessica found that although architecture is where she fell in love with design, her true passion was to help others unmask their creative potential.

Motivated by helping others Jessica transcends expectations and limitations.  She believes she was put on this earth to work with people on projects that are vividly meaningful and have a positive impact. It is the people Jessica collaborates with who inspire her daily.


Most often her role is creative director, but she is able to use her versatility to visually design spaces, capture striking snapshots, and plan effective communication campaigns.  Jessica works to craft visuals stories for clients who need guidance bringing their ideas to life.  Although she is currently operating as a one-woman show, Jessica enjoys leading the creative process from start to finish.  (Art direction, concept development, strategy, and design).  She has helped produced concepts of all shapes and sizes.

Jessica is a graduate of the University of Texas at Arlington where she received her B.A. in Communications, and minor in Marketing. 


Outside of design, you’ll find she enjoys cooking, traveling, crafting, and sourcing everything from art museums and fashion blogs for inspiration.